Tampilkan postingan dengan label Tech Industry. Tampilkan semua postingan
Tampilkan postingan dengan label Tech Industry. Tampilkan semua postingan

Selasa, 16 September 2008

Impossible is Nothing? Amazing Technological Advancements Of 2008


You might remember the things that seemed impossible while you were a kid: speech someone on the other side of the world, for free and anytime you like was probably one of them, along with a cure for AIDS, and being invisible. All of these boundaries have been broken, completely or at least in effect. Surely we will be flying, teleporting and living to our 200th birthdays, within the next century! However, sometimes the simplest advances are the most amazing, not least because they're really here, now. In this article we look at some amazing advancements in technology from 2008, specifically with regard to computer hardware, software system, network performance management and information technology infrastructure.

Do you remember the science fiction films where messages are projected onto walls, or even into the centers of rooms like in Star Wars? Well, the first steps to that technology have been unveiled by Microsoft at the CEO Summit in Washington newly. Microsoft has developed laser technology that can turn any surface into a touchscreen, and allow you to interact with a central computer, even on the World Wide Web. This information technology infrastructure means you could be having chat conversations on the kitchen bench when cooking, or reading electronic mail* in the shower bath, before long. We aim higher than even Bill Gates comment that we should "Think about the whiteboard in your office becoming smart".

Not likely to be hailed as a brilliance breakthrough by consumers, but perhaps the savior of the music industry, is a new digital fingerprinting technology being developed primarily by LTU technologies. Long has law enforcement and information technology advisors thrown their hands up in helplessness at the troubles of piracy of music and video content, saying there's juts no way to control it. However, digital fingerprinting could save the music and video industries millions of dollars every year. Key identifiers in a file are pattern matched against a central database - if a pattern is copyrighted, it can not be uploaded. This information technology infrastructure also has the potential to do wonders for network performance management, as traffic levels drop.

Sometimes the most awesome advancements are also the ones that you did not realize were not yet possible. Ordinary people have heard of wireless technology, and immediately assumed they could be surfing the internet from their laptop computer while skydiving, travelling the countryside, or out in deep dark forests.

The fact is a lot more sober - however, there has lately been an amazing new development in wireless information technology base that allows delivery of audio and video content to passengers on the Singapore Flyer, the world's tallest observation deck. It was previously impossible to get data reliably through such a tall, large and dense structure, which was also continuously moving. However, an IT consulting company has developed solutions which allow just that. Laptop computer* while skydiving are one step closer, at least!

Modern wireless sensor technology may also assist track both computational loads on large mainframes, and the heat distribution of your house. Microsoft has developed very bargain-priced wireless sensors that can be used to gather and transmit data, as well as controlling environments. For about $3 a sensor, in the future day you could have an automatically, perfectly climate controlled home. No more chilly hallways and dank corners!

While we aren't teleporting or outliving turtles yet, it looks that it certainly will not be long.





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Selasa, 12 Agustus 2008

Lame and Lamer: 10 Dumbest Viral Marketing Campaigns - You can't force anything to 'go viral' on the Internet.........

You can't force anything to 'go viral' on the Internet, but that didn't stop these 10 companies from giving it a big, dumb try. Guess who topped the list.

Sure, it looks easy enough. Post a video of yourself wiggling your butt on Wii Fit, dancing your way across the globe, or practicing your Jedi Knight moves, and--presto! You're the next Web sensation, swept along by the viral nature of the Internet.

But corporations, politicians, and others who have attempted to manipulate the Net to their own ends have discovered that it isn't as easy as it appears. True viralness can't be manufactured, no matter how many phony blogs and tasteless videos you generate.

Whether you're selling Chevys, shilling for Cheetos, or simply trying to rise above the noise, certain rules apply: Don't fake it. Don't pretend to be cool when you're not. And never underestimate the intelligence of the crowd or its sheer delight in exposing you as a fraud.

The following ten campaigns didn't follow these rules, earning them a permanent spot in the Marketing Hall of Lame.

10. Mike Gravel: 'Rock'
Mike who? A 78-year-old former senator from Alaska running for president on the Cranky Old Guy platform was a long shot at best. Gravel hoped to overcome the odds using viral video, of which the most notable is titled simply "Rock." The video shows Gravel standing in front of a pond; he glares at the camera for 71 seconds, walks over to a rock the size of a soccer ball, heaves it into the water, and then walks slowly off into the distance as ripples spread across the water. Is he angry at the camera, the rock, or the fact that only 47 people voted for him? We'll never know. Needless to say, the words "President Mike Gravel" won't be escaping anyone's lips any time soon.

Lame: Hoping that YouTube would make people vote for you despite your not having held public office since 1981.

Lamer: Gravel's Shatneresque rendition of "Helter Skelter." Look out! He's coming down fast. Yes, he is.

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